6 Things You Need to Know Before Starting a Capital Campaign

Capital campaigns are not just financial efforts.

They are moments of spiritual leadership.

 

But when campaigns launch without clarity, they:

  • Exhaust the pastor and staff
  • Confuse donors
  • Raise less than hoped
  • Create unnecessary tension

 

Before beginning a campaign, there are six critical questions every parish or Catholic school must answer:

  • Does the vision inspire — or explain a need? 
  • Is leadership prepared to give first? 
  • Do you actually know your donors’ capacity? 
  • Is now truly the right time?

 

In this guide, I walk through each question with:

  • Real parish and school examples
  • Red flags and green lights
  • Data-driven goal-setting principles
  • A clear explanation of the quiet phase and public phase

 

If you’re serious about leading well, start here.

Recent Client Success Spotlight

St. Paul Chong Hasang Parish in Harker Heights, Texas achieved remarkable early success by meeting its initial $2 million campaign goal in just 12 weeks of focused campaign management. Building on this momentum, the parish increased its goal to $3 million and has already received more than $1,400,000 in paid pledges. This expanded goal will not only transform the church but will also strengthen parish ministries and address broader facility needs, positioning the parish for long-term growth and mission impact.

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